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Know what the market is telling you before you commit.

Market Research AI is being designed to turn one business decision into research you can check: the evidence gathered, what it suggests and how sure anyone can be.

Coming soon In development. No launch date yet.

Research file: Example Physio Clinic, Nashik

Illustrative example: fictional clinic and evidence

Evidence gathered

What it suggests

There are signs of unmet demand near the city centre. Evening availability looks like a gap. Population figures alone say nothing about who would book.

Hypothesis to test

A small clinic with evening hours near the centre could attract enough patients to cover its costs. Test it with a pop-up Saturday clinic before signing a lease.

How sure anyone can be

  1. Unknown
  2. Low
  3. Moderate
  4. High

Fourteen interviews and public search trends suggest interest. They do not show how many people would book or pay.

Select a piece of evidence to see which part of the finding it supports. In the planned product, a person reviews every finding before anyone acts on it.
A researcher at a desk sorting printed interview notes and reports beside a laptop

Big decisions often rest on a few conversations and a hunch.

Research is meant to lower the risk of a decision. Done properly it can feel slow and expensive, so many teams skip it, or collect data that never turns into a decision.

  • We assumed customers wanted it.A new offer launched on internal enthusiasm, then met silence.
  • We have the data, but no answer.Survey results sit in folders and never become a next step.
  • We asked the wrong question.The research measured satisfaction when the real decision was about price.

Good research mixes what you collect with what already exists.

Researchers separate primary evidence, gathered to answer one question, from secondary evidence that already exists. Both can explain why people act or count how many do. The example file above draws on all four.

Why people actHow many, how often
You collect it
You collect it · Why people actInterviews and conversationsWith customers, and with people who chose someone else
  • Interviews in Nashik
  • Referral sources
You collect it · How many, how oftenSurveys, records and experimentsStructured questions, or your own figures, large enough to count
  • Our Pune records
  • Survey, not yet run
It already exists
It already exists · Why people actReviews, offers and articlesWhat people and competitors say in public
  • Competitor offers
It already exists · How many, how oftenStatistics and search interestPublished figures and trends, with their sources
  • Search interest
  • Public statistics

Based on Qualtrics on primary and secondary research, which also separates qualitative “why” from quantitative “how many”.

Research you can check, line by line.

The biggest risk of using AI in research is a confident finding with nothing behind it. The product is being designed so that never happens quietly.

Market Research AI would prepare

  • Research questions drawn from your decision
  • Interview and survey drafts that avoid leading questions
  • Evidence from public sources, each one listed
  • Findings linked to the evidence behind them

You would decide

  • Which questions are worth answering
  • Who to interview, and what to ask them
  • Whether a finding is strong enough to act on
  • What to test next, and when to stop

It would need

  • Your notes from customer conversations
  • Enquiry or sales records you choose to share
  • Time to run a survey or a small test
  • Nothing collected without the person’s agreement

What decision are you trying to make?

Tell us about the market question in front of you. We’ll reply personally about Market Research AI and where it is in development.

Coming soon In development. No launch date yet.

Is Market Research AI available now?

No. It is in development and has no launch date. SEO AI is the only MarketAlong product available today, as a private pilot.

Will it replace a research agency?

It is being designed to help teams run focused research well and make the findings easier to use. Large studies, panels and specialist methods may still need a research partner.

Will it tell me the market size?

It is being designed to estimate market size with every assumption shown, labelled as an estimate rather than evidence. It would never invent demand or willingness to pay.

Is the clinic real?

No. Example Physio Clinic and its evidence are fictional, to show how the planned research file is structured. None of it is real research or a real result.

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